E-Commerce marketing manager
Job Location
Hong Kong
Published By
Publisher Name
Type of Job
Permanent
Published Date
17 October 2023 at 4:00:00 am
About the job
Our client is a expanding US company and product portfolio will be automotive accessories, consumer electronics and home and lifestyle products. They are looking for a E-commerce marketing manager to join the team and as a key member responsible for driving the success of our online sales platform on various marketplaces.
Key Responsibilities:
Profit & Loss Ownership: Take ownership of the Profit & Loss (P&L) and drive the business development of our online sales platform.
Strategic Planning: Formulate and execute sales and marketing strategies that align with our business objectives and drive sales growth.
Agency Collaboration: Collaborate with US-based agencies to develop effective strategies, execution plans, and performance tracking. This includes Paid Media, Retargeting, SEM, SEO, and affiliate partner management to achieve marketing objectives.
Cross-Functional Collaboration: Liaise and work closely with various departments such as product management, brand management, IT, marketing, logistics, vendors, and agencies to ensure the successful implementation of our E-shop and smooth daily operations.
E-commerce Platform Management: Oversee the sales performance and operation of our e-commerce platform. This includes responsibilities such as online product listing and maintenance, content development and management, pricing strategies, marketing, promotions, and order fulfillment.
Inventory Management: Monitor inventory levels and collaborate with brand managers to ensure adequate stock levels that meet customer demand.
User Experience Optimization: Continuously optimize the online store journey to maximize visitor engagement and conversion rates.
Data-Driven Approach: Utilize strong analytical skills and data-driven insights to optimize strategies and achieve results.
Results-Oriented: Possess a numbers-driven mindset, always seeking to achieve and exceed performance targets.
Requirements
Bachelor's degree in marketing, business, or a related field.
Proven experience in managing marketplaces such as Amazon, Lowes, Wayfair, and Home Depot or other market places
Proficiency in listing optimization, paid advertising, and marketplace management.
Fluent in English is a must
Experience collaborating with a US-based marketing department and external agencies.
Strong analytical skills with the ability to leverage data-driven insights for strategy optimization.
Interested candidates, please send your CV through Apply Now or to the email address shown in the company overview. For more suitable opportunities in your specialised industry, please visit our website at www.lauriswalton.com.
Benefits
About us
LAURIS WALTON is a global recruitment specialist & executive search firm with a team of experienced consultants with industry knowledge and technical skills and top-performing sales and negotiators to assist you in securing and finding the best talents in the market. We work with large corporations, high potential start-ups and fast-growing companies to form recruitment strategies on talent acquisition and achieve cost-effective initiatives. Over 80% of our candidates are through headhunting and referrals and over 50% of our clients work with us on an exclusive basis due to our highly discreet and confidential approach and efficient delivery.